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Easy Author Marketing

The Simple Solution That Sells Books

   Watch Video   Enroll in Course

The author marketing system for authors who hate marketing.


I get it -- you're a writer not a marketer. So why spend all day marketing when there's a much easier way?

I'm about to show how you can build an online fanbase and sell lots of books, using a simple technique that's fun, rewarding and very, very effective.


"Finally, the course that writers really need! Jon not only explains the secret to author marketing but also reveals techniques that work, step by step.


I was a marketer for 20 years before I wrote my first children's book (and I still work in marketing). These are the strategies that work to build a fan base. Do you think that giving away a free chapter is going to entice readers to try your book? No way! It's not about your book and it's not about you! The 'Real Author Identity' and 'Lead Magnet' modules are worth their weight in gold!

I highly recommend this course to writers."

Karen Robertson, author of Treasure Kai and the Lost Gold of Shark Island, Treasure Kai and the Seven Cities of Gold and Author’s Guide to Book Apps.




From Jon Bard, marketing expert and co-owner of Children's Book Insider :




My name is Jon Bard, and I’m the creator of this program. As the co-owner of a publication for aspiring writers, I’m keenly aware of the frustration that many of you feel when it comes to marketing.


I understand — you didn’t sign up to be a marketer. You just want to write books and have people read them!


So I decided to help.


Although I’m known for my involvement in the writing world, I’m a marketing guy at heart. I used to own a public relations agency in New York, and I’ve coached many entrepreneurs on the subject. One thing I’ve learned — when marketing gets too complicated, it never works. A simple plan is always better than the kitchen sink.


So, rather than throw the kitchen sink at you, I’ve developed an easy-to-follow path that anyone can follow. And I know it works because marketers have been using similar techniques online for 20 years. In fact, what I’m about to teach you is essentially how Laura and I built Children’s Book Insider into the successful business it has become.


And, while simple, it's extremely powerful. So powerful that, unlike other marketing methods, it doesn’t need to be repeated over and over. Follow my steps to build the initial framework and the rest of your time can simply be spent on building your following — not messing with complicated marketing stuff.


Anyone can use the Easy Author Marketing plan. You don’t have to have great technical knowledge. You don’t have to be an attention-seeking extrovert. And — this is the really exciting part — you don’t even need to have already been published!





What Is Easy Author Marketing?


"I was afraid of the word Marketing before. After the very first unit in Module 1, the fear began to chip away. I was one of those that didn't embrace social media because I never felt a real purpose for using it, now I do!


Easy Author Marketing is a simple, easy to understand, and very great teaching system."

Marvene Spencer, children's writer



What a relief! Jon has given a clear step-by-step, easy blueprint to follow with marketing my books. The system is so easy, clear and concise that all you have to do is just start the course and follow the path Jon lays out. Just do what he says and you will be on your way to finding people who will want to read your work.


Easy Author Marketing will put any worries that you have about marketing your book aside. Actually, it will blow them all away! Understanding marketing will no longer be an obstacle.

Without question, the time I've spent with Easy Author Marketing is one of the best investments I've made in my publishing business this year!


Bruce Brodeen, Publisher, Power Pop Prime series





We've created a fun, comprehensive video course that shows you, step-by-step, how to build an ultra-simple marketing system that will grow a devoted online fanbase and sell books.

Since it's video (with downloadable transcripts), you get to follow along at your own pace. Everything is explained in simple, non-technical terms, and each section is broken out so you can easily refer to just the part you need as you develop your own Easy Author Marketing plan.

To see the course in action, watch the video tour at the top of the page. You're going to love it!



Here's a listing of what the course includes:



Module 1 Getting Your Mind Around Marketing


Ready to be transformed? In this section of Easy Author Marketing, I'll take you from disliking, fearing -- or even hating -- marketing to being a writer who is pumped up to go out and spread the word.


Forget everything you think you know about marketing, and let me change your mind forever!


Unit 1 START HERE: How to use this course


Unit 2 Marketing and Today's Writer


Unit 3 5 Minutes to Change Your Ideas About Marketing Forever.


Unit 4 Discovering your True Writing Identity -- EXTREMELY POWERFUL!






Module 2 - Every Writer Needs a Tribe


In this module, I'll lay out my simple system that will give you a huge advantage over the vast majority of other writers when it comes to promotion. This is the fun part!


Unit 1 The basic principles you *must* understand. Here's a secret you probably didn't know - -marketing is really very simple. Forget all the nonsense you've heard, and watch this video. You'll understand more about marketing than most people on the planet!


Unit 2 An overview of the Easy Author Marketing system. The entire system is just four simple steps. Don't believe me? Watch this video and I'll show you.


Unit 3 Building your "lead magnet", and collecting e-mail addresses Online empires have been built using this technique, and I'll not only explain it -- I'll show you exactly how to use it.


Unit 4 Step-by-step through the Easy Author Marketing system Here it is. I'll walk you through everything and show you how to get up and running in only minutes.


Unit 5 Getting your First Tribe Members & Connecting with Gatekeepers You'll know exactly how to start. Plus, the information on connecting with gatekeepers will also give you a massive edge connecting with editors, agents and reviewers!






Module 3 - Your Blog, Twitter & Facebook: How they Work Together to Support the System


Learn how to use your blog to grow your Tribe, and the RIGHT way to use Facebook and Twitter to help make that happen. You'll also learn about some very cool tools that make it easy!


Unit 1 Your Blog -- and How to Get People to Visit


Unit 2 How to Get Sign-Ups for Your Lead Magnet on Your Blog


Unit 3 Facebook & Twitter -- Dos & Dont's





Module 4 - Frequently Asked Questions & Easy Author Marketing Checklist


Quick tips and answers to common questions. The downloadable checklist/worksheet will help you stay organized and on track.


Unit 1 Frequently Asked Questions & Quick Tips


Unit 2 Easy Author Marketing Checklist/Worksheet


Unit 3 An important note for children's book authors


Unit 4 Thoughts for writers of general interest fiction


Unit 5 What do I do next?






PLUS THESE GREAT BONUSES - WORTH HUNDREDS OF DOLLARS:






Complete PDF Transcripts of Every Video


Every word of every video is captured in downloadable PDF transcripts that you can download and refer to any time you want!





Complete Course: How to Build Your Own Wordpress Site


Step-by-step video instruction for setting up and running a beautiful Wordpress site.





Full eBook - In Depth Instruction on Lead Magnets & List Building


Key elements in the Easy Author Marketing system are explained with easy-to-follow advice and insider tips.





Resource Cheat Sheet of eMail Providers, Squeeze Page Creators & More!


Your personal "Rolodex" of resources that will make implementing the system a snap.





25 Ready to Use Squeeze Page Templates


Why pay big money to web designers when these beautiful templates work right out of the box?



Easy Author Marketing includes everything you need to succeed -- and it makes it all so easy!





"Wow! Easy Author Marketing is JUST what I needed to re-energize my marketing plans. I've used Jon's strategies in the past and they've always paid off in a big way.


The way that he's compiled such a brilliant book-marketing solution into an easy to digest and implement process in this program is genius. I'm using it now, and loving every step. Thank you, Easy Author Marketing!"


Katy Piotrowski, author of The Career Coward's Guides series.


Your Instructor


Jon Bard
Jon Bard

Jon is the co-owner of Children's Book Insider, the Children's Writing Monthly. He is the co-founder of Stoller & Bard Communications, a New York public relations firm, and has written and taught extensively on internet marketing, copywriting and branding.

Along with Andrea Woolf, he is the creator of It's Your Time!, a life coaching program for writers and creatives.


Here's What's Included:



Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
So you're saying that someone with no marketing experience and limited technical skills can do this? And does it work for any genre of writing?
Absolutely. Easy Author Marketing is simple (though very powerful) and can be implemented by anyone with basic computer skills. The concept -- building a Tribe of followers and fans -- is applicable to any genre of writing.
This seems so different from what everyone else is saying. Why should I listen to you?
I have my feet in two worlds -- writing and marketing. As such, I understand what writers need, and I understand what actually works. Before becoming a co-Owner of Children's Book Insider, I was creative supervisor at a major New York Public Relations firm. I then opened and ran my own agency. For the past 25 years, I have taught and mentored many entrepreneurs on marketing and promotion. At the risk of sounding less than humble: I really know what I'm talking about! :)
I'm not yet published. Why should I learn this?
As an unpublished author you *especially* need to learn this. If you can build a fanbase now, you will have a receptive audience ready and waiting for your first book. That's *very* powerful, isn't it?

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